Monthly Archives: June 2020

Evolutionary Hunter

I'm spending 3 days hooked into Russel Brunson & ClickFunnels first ever Two Comma Club Live Virtual Conference. Given the 7 hour time difference, it starts at 6pm my time so it's a bit of a challenge to organise sleeping etc. But I wouldn't miss it for the world.

One of the video presentations was a recording of Alex Charfen outlining his EPT/Billionaire Code framework. Being what he calls an Evolutionary Hunter, I thrive on challenge and the real possibility of failure.

Ruthless and relentless in pursuit of excellence, I don't suffer fools at all, and have no time for time-wasters, wafflers, excuses, or unwillingness to 'grasp the nettle'.

I demand and expect rewards commensurate with bringing home more bacon than anyone else will deliver. If you want someone who can move, and has moved, mountains and you're able and willing to pay, I could be just what the doctor ordered.

Strangely enough, I am personable, likable and get on well with most people (other than the types mentioned above). Adopting and adapting a collaborative leadership approach to identifying key issues and drivers has been central to my success.

After all, throughout our lives we rely on the cooperation of others to help us fulfill our most basic and fundamental needs. How much more dependent are we then in the pursuit of our goals and aspirations?

Mental Chemistry

I have long been a fan of Charles F Haanel, author of "The Master Key System". Among the urban legends surrounding this book is one that Bill Gates attributed his success with Microsoft to it. Whether it's true or not, it sounds good. What is true is that Napoleon Hill who wrote "Think and Grow Rich" acknowledged Haanel's influence on him and his writing. The early years of the 20th Century saw a dramatic growth of interest in the 'New Thought' movement which included Haanel, Hill and Wallace D Wattles (author of The Science of Getting Rich) as well as Florence Scovel Shinn (author of The Game of Life and How to Play It).

One factor that sets Haanel apart from Hill and Wattles is he was a successful businessman in his own right. While Hill and Wattles wrote what are now regarded as classics in the development of prosperity consciousness and the attainment of wealth (and not just financially), neither man became rich.

More importantly, Haanel's book, which was originally issued as a 24 week course, included both instruction and practice in gaining control of one's faculties and is immensely powerful when followed. I am working on an updated version of this book, which I intend to publish as both a book and a course later this year.

In the meantime, there is another, but less well known, Haanel book "Mental Chemistry" originally published in 1922 which makes very worthwhile reading and study. If you would like a free copy, simply click below:

Yes please! Let me have my free copy of Mental Chemistry

My First Product

I've been working with John Thornhill and Randy Smith in the Partnership to Success program and am close to having my first product ready for launch. Looking back to where I was even a few short months ago, it has been a journey of learning and discovery. I'm also shocked at how quickly I lose sight of the strides I've made and instead tend to get caught up in how far I have to go.
Possibly the most difficult aspect of this has been narrowing my focus down. I submitted my first mind-map on the 6th of April, for a product based on a business development workshop I had created and delivered successfully. Randy's immediate feedback was he thought it was way too big and way too detailed and I needed to simplify and streamline. A week later I sent him my revised map. His feedback was the same - I was still too detailed and too much there to be able to complete and deliver.
I went back to the drawing board and I'm not sure exactly how I got there, but I chose to model my revision on the old Eddie Cochrane hit Three Steps To Heaven (although the version I know is the 1975 Showaddywaddy hit).

Again, my focus was on business development and using the theme of the 3 steps to move from identifying your target market and customer avatar (Step 1: You find a Girl to Love); attracting their attention (Step 2: She falls in love with you); and developing a relationship with your ideal customers (Step 3: You kiss and hold her tightly).
I found that very useful in getting focused and keeping moving, but once I was up and running, I moved away from it and back towards a less gimmicky format/theme. It took me nearly four weeks to get my next draft in and surprise, surprise - Randy again told me - too big, too detailed, too complex. Back to the drawing board!
Another 3 weeks of to-ing and fro-ing, change and undo change, add, delete, rephrase, reorder and I submitted my most recent draft on Sunday last 31 May. Randy replied within hours - "Yep, I like it..." Woohoo!
I still have a long way to go. I had originally aimed to be complete by the end of May and have now re-set my goal to have it done by the end of June. It's taken a lot of work and a few calls with Randy whose advice and support has been fantastic.

When I think that I've come from Day Zero in developing my product to this stage in less than eight weeks, I'm delighted and more than a little proud. Thanks John. Thanks Randy.

If you think you might like to have a go at developing an online business and/or creating a product, check out Partnership to Success - I couldn't recommend it highly enough.

I'd love to hear your comments below - all feedback acknowledged 😊