Sherlock Holmes and the Case of the Missing Link Sometimes finding a customer can be a bit like solving a crime. The detective starts with a crime or suspected crime and possibly a crime scene. The entrepreneur starts with a...
Read MoreSpring is time for action While winter is traditionally the time for taking stock, reviewing and assessing the year just ending and making plans for the coming year, Spring is time for action – new ideas, new paths to...
Read More31 Tips For Making Money Online It’s a sad fact, but a fact nevertheless, that the majority of people involved in online marketing lose money. For every one grossing 6 figures and above, there are 99 doing 5 figures and...
Read MoreUnderstanding customer needs and motivation Abraham Maslow’s theory on the hierarchy of needs outlines distinct needs on 5 levels, falling into 2 categories. The first category is Basic and includes biological survival...
Read MoreIntroducing statistical sampling and quantitative analysis to the audit of clinical coding In October 2019, I presented a research paper on the introduction of statistical sampling and quantitative analysis to the audit of...
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