Author: Paraic Bergin

E is for Elephant (in the Room)

Long, long ago (seems like it was another life altogether) I was retained to manage a company. New owners had taken over and the guy they put in to replace the previous CEO didn’t understand the business. My contract was...

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D is for Dog!

The Boston Consulting Group Matrix (BCG Matrix) pegs products/services according to growth and market share. A rising star has high growth and high market share, a cash cow has low growth but high market share. An unknown has...

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